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Campaign for San Guiseppe Salami Co.

Strategic Campaigns 
Winter 2021

The final project for this class was to create a campaign for our client: San Guiseppe Salami Company. Our campaign really focused on making the San Guiseppe Salami Co. have a stronger presence on social media, and the common theme was that this product is the "best for your charcuterie board and beyond."  
 
Below are the deliverables I completed for the team project which included: conducting a focus group/writing the insights, making digital advertisements, mock ups for sms marketing, email campaigns and creating the aesthetic of a box the company would send to charcuterie board influencers. 

Focus Group

Need a snack? We got you.png

Ads 

Fishing Day Facebook Ad.png
The most natural and authentic salami.pn

Thank you: card, email and text 

Final Email.png
Text message.png
Screen Shot 2021-04-25 at 4.51.56 PM.png

Influencer Box

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